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12 Ways Your Laundromat Competition Is Beating You in 2026

We analyzed 290+ real Google Business Profiles.
Here's what the data shows, and some simple ways to make improvements.

Insights from Our 2026 Laundromat SEO Analysis

In our review of 290+ laundromat profiles, we found opportunities for improvement in areas like descriptions, keywords, and trust signals. Addressing these can help enhance your online presence.

The 12 Areas Where Competitors May Have an Edge

#1
57% of Google Profiles for laundromats have descriptions

Having descriptions in your Google Business Profile can help provide more details about your services, making it easier for potential customers to understand what you offer.

#2
58% of Google My business profiles for laundromats have their website url listed

Adding your website URL to your profile allows customers to visit your site directly from search results, where they can find more information like hours or services.

#3
Your title tag + Meta description and H1 Should be matching or slight variations of the keyword you're trying to target

Aligning these elements with your main keywords, such as "laundromat Pensacola," helps search engines better understand your page's focus and can improve its relevance in results.

#4
Are you targeting the right keyword?

Selecting keywords that match common customer searches, like "wash and fold near me," can help your business appear more often in relevant results.

#5
Do you have schema on your pages?

Schema markup provides structured data to search engines, which can lead to enhanced listings with details like ratings or hours shown directly in search results.

{ "@context": "https://schema.org", "@type": "Laundromat", "name": "Your Laundromat Name", "address": { "@type": "PostalAddress", "streetAddress": "123 Main St", "addressLocality": "Pensacola", "addressRegion": "FL", "postalCode": "32501" }, "telephone": "+18501234567", "url": "https://yourlaundromat.com", "openingHoursSpecification": [ { "@type": "OpeningHoursSpecification", "dayOfWeek": [ "Monday", "Tuesday" ], "opens": "08:00", "closes": "20:00" } ], "priceRange": "$$" }

Copy this template and customize for your site.

#6
Are your images alt text and descriptions optimized

Using descriptive alt text for images, such as "wash and fold service at our Pensacola laundromat," can improve accessibility and help with image-related searches.

Our Results Speak for Themselves

Real case studies showcasing successful SEO campaigns for Pensacola businesses.

+45%
Revenue Increase

How we increased revenue by 45% for a local Pensacola laundromat through targeted local SEO.

View Case Study
#7
Is your sitemap up to date and accurate?

Keeping your sitemap current ensures search engines can find and index all your important pages, which can support better overall visibility.

#8
What's the average word count from your competitors pages in the Google Search results. Are you below? Are you above?

Competitor pages often range from 500-1000+ words; aiming for similar content depth can provide more opportunities to include relevant information and keywords.

#9
Is your keyword used as much as your competition?

Using keywords naturally and at a similar frequency to competitors can help your pages appear more relevant to search queries.

#10
Is the canonical url on your page correct?

Ensuring the canonical URL is accurate helps prevent duplicate content issues and directs search engines to the preferred version of your page.

<link rel="canonical" href="https://yourlaundromat.com/wash-and-fold-pensacola">
#11
Are you asking for reviews on your Google Profile?

Encouraging customers to leave reviews can gradually build a more robust profile with positive feedback.

#12
Do you have trust signals on your website? Terms of Service, Privacy Policy testimonials etc...

Including elements like a privacy policy or customer testimonials can help reassure visitors about your business's reliability.

Disclaimer: These results are not guaranteed for every business; your results may vary based on factors like market conditions and implementation. These insights are not typical and depend on various elements. Don't list services you don't offer. Use these ideas at your own risk – changes to your Google Business Profile could affect visibility if not done carefully. If your profile is your main source of leads, consider additional research before making updates.

Ready to Explore Improvements?

Chris offers a done-for-you service to help address these areas and more, tailored to your laundromat's needs.

Or request a free site audit to see potential opportunities for your business.